RED is committed to helping non-profit organizations reach the world through their presence on the web. To that end, we are posting this series of articles aimed at demystifying website creation for non-profits. If you have any questions as you read along, please write a comment, or get in touch with us directly.
Job Listing Plugins
You may have paid or volunteer positions available in your non-profit organization. If you only have a few positions open, you could list these out on a page of your site as regular, typed-in content. If you have many or frequently changing opportunities, you might prefer to use a job listing plugin to manage them and ensure consistent formatting and layout. Automattic’s WP Job Manager is a good example of this type of plugin for your WordPress website.
Often, a non-profit organization will need to include forms on its website. We think Gravity Forms is the absolute best option for this due to its versatility on the front and back end. It can email you and/or the person submitting the form, and will store entries in a database. You can also hook it up to user registration, PayPal, Zapier, and more.
Social Media Integration
Social media plugins can be helpful for creating a link between your website and your social media accounts. This connection can help keep your contacts up to date, whether they tend to follow you on your website directly or on Facebook or other social media. Some non-profit organizations find it helpful to pull their Facebook posts or Tweets onto their website.
- SmashBalloon’s Custom Facebook Feed is a good fit for including Facebook posts on non-profit organizations’ websites.
- SmashBalloon’s Custom Twitter Feed does the same for Twitter. Both plugins are easy to install and easy to use.
- WordPress Social Board, by Axent Media, is also a good social media plugin for integrating feeds from various sources into the same WordPress website.
- Feed Them Social gave us a great, good-looking way to include Instagram posts in a client’s WordPress website.
There are also ways to automatically publish your blog posts to your social media accounts, to help increase engagement. Social Networks Auto Poster and Facebook Auto Publish are two examples of plugins that can help you with that.
Calendar or Event Plugins
If your non-profit organizes lots of events, you might consider using a calendar plugin like The Events Calendar by Modern Tribe. It’s a free plugin that enables you to list and manage all of your events on your website. We typically use the free version for our non-profit clients, but there are optional paid add-ons available that help to handle ticket sales. If your organization uses Google Calendar, you can integrate a Google Calendar into your website.
Free G-Suite for Non-Profits
Google G-Suite is a collection of online software that includes email, cloud storage, calendars, document editing, and more. Google offers this for free to qualifying non-profit organizations. You can read more about the details of Google G-Suite to see if these tools for non-profits would be a good fit for your organization.
Customer Relationship Management software (CRMs)
Keeping track of contacts is essential for non-profit organizations. You need to be able to track donors, volunteers, and communications you’ve sent out. One of the best tools we’ve seen for non-profits in this area is Zoho. Zoho is actually a collection of tools including a CRM system, an email campaign program, a form builder, and much more. For extra peace of mind, particularly for international non-profit organizations, Zoho complies with the EU-U.S. Privacy Shield, which also applies to the collection, use, and retention of user data from the European Union.
Nonprofitwp.org has some great tips on how to use the WordPress plugin repository to select good plugins. If you would like some help reviewing plugins or need some suggestions for your website, don’t hesitate to get in touch with RED.
Did you miss the earlier articles? Catch up here!
Part I: Planning your non-profit’s web strategy
Part II: Planning your non-profit’s web content
Part III: Website design for non-profits
Part IV: Building and hosting your non-profit’s website
Do you have any questions we didn’t address in this series? Tips and tricks to share with other non-profit organizations like yours? Get in touch with us, or comment below!