Don’t “Click Here”: Write Better Link Text

If you remember Netscape, this article may be for you! Back in the early days of the internet, people were learning what a navigator was and how to use it. At that time, we had to be very explicit with links (called “hyperlinks” back then), and tell people to “click here.” 25+ years on, if you haven’t stop with the “click here” links, it’s time.

How to Check Broken Links

One of the important things you should do for your website periodically is check broken links. Too many broken links can harm your search engine rankings.

Images, alt tags, and SEO

Images are important for your content – but did you know they can also improve your Search Engine Optimization (SEO)? Learn what image alt tags are and how to update them to improve your SEO ranking.

Improve Your Title Tags for Better Ranking, Higher Click-through Rate, and More Customers

The first thing searchers see after entering keyword phrases in their favorite search engine is a long list of title tags. These title tags can make or break your site’s ability to compel a searcher to click on your page. Guest blogger Lou Storiale tells you more.

SEO Basics and Beyond

You could have the most beautiful, informative, user-friendly website in the world, but if your audience can’t find it, it’s not doing you or your potential visitors any good. Learn what you can do to help visitors find you on the web.

Google marking websites not secure in October 2017

In October 2017, Google will be alerting Chrome users that any website using any type of form and not using HTTPS is “not secure.” What steps do you need to take for your website?

Pagination vs Infinite Scroll: Which is right for your site?

Is pagination or infinite scroll a better choice for your site? Check out the pros and cons of each, and see which fits your website.

What is alt text and how do I update it?

An image’s alternative text is a description of the image, or if the image links somewhere, a description of where it links. Alt tags are important because search engines look for and read them to gain more understanding of the page content. Alt tags are also useful for screen readers, so they help make your website accessible.